Solutions / Supply Chain Intelligence
Unit-level visibility from factory to consumer — and beyond.
TRU assigns each unit a cryptographically verifiable identity that persists across manufacturing, logistics, retail, resale, and returns — enabling enforceable outcomes instead of assumptions.
A unit identity bound to secure NFC/RFID hardware becomes resolvable infrastructure across every custody change and scan/tap event.
Ops uses RFID for automation; brands and marketplaces use NFC tap outcomes for verification, eligibility, and enforcement — tied to the same UID.
Most systems manage records. TRU manages truth at the unit level — making leakage measurable and enforceable.
- Factory encode event (UID issuance & binding)
- Line / station metadata (optional)
- QC checkpoint events (optional)
- DC receipt + transfer-of-custody scans
- Regional allocation confirmation
- Store-level presence verification
- Geographic drift + diversion detection
- Unauthorized channel exposure
- Secondary market entry signal
- Return event + eligibility decision
- NFC-only: authentication + consumer UX (tap)
- RFID-only: warehouse automation + inventory
- Dual-frequency: bulk ops + consumer/marketplace outcomes
- Packaging tag vs on-product tag (depends on threat model)
Without persistent unit identity, the supply chain relies on custody-based records and probabilistic decisions. TRU makes events resolvable to a specific unit — so counterfeits, diversion, and return fraud can be detected and enforced deterministically.